Line of Sight

Line of Sight

How Apple Used Build-Buy-Partner to Make a $1 Trillion Decision

Nov 07, 2025
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Hi, I’m Kyle Kelly. Each week Line of Sight breaks down how AI, strategy, and revenue growth architecture turn complexity into leverage.

Apple’s partnership with Google’s Gemini isn’t a headline about AI. It’s a masterclass in sequencing strategy.

When a company this dominant changes its build-buy-partner calculus, it signals a platform shift big enough t…

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